The dr. Brown’s adult diaper was launched into the nigerian market in february 2020 to promote care for the elderly and manage adult incontinence in africa. The launch of the product followed the commissioning of an ultra-modern adult diaper plant by indigenous hygiene manufacturer, wemy industries ltd. The product, in all ramifications, qualifies as product with social impact: it speaks to a critical aspect of sdgs 3. The sustainable development goals (sdgs) 3 has as its theme – ensure healthy lives and promote well-being for all at all ages. Put simply, sdgs 3 is concerned with ensuring that people of all ages have opportunity to enjoy healthy lives and overall well-being. The sdgs 3 principally provided for inclusiveness, especially for the vulnerable sect. Physical bodily dilapidation renders the human body vulnerable during ageing. However, poor infrastructure, poverty, lack of medical – access and poor hygiene exacerbate the vulnerabilities of ageing, especially in less- developed climes.